Konsortium Transnasional Berhad

Press Release

Nice Imperial Luxury Coach

by Konsortium Transnasional Berhad
Wednesday March 12, 2014

Konsortium Transnasional Berhad (KTB), the largest public transport bus operator in Malaysia always strives to improve the quality of transport services by raising the level of travel standards and experience of their passengers. Its subsidiary company, Plusliner Sdn Bhd, is now introducing a new sub-brand known as “NICE Imperial”, the country’s first premiere class luxury coach plying Kuala Lumpur to Penang and to Singapore with three pick-up and drop-off points in Kuala Lumpur i.e. the Old Railway Station, KL Sentral and Terminal Bersepadu Selatan (TBS).

The NICE Imperial double decker luxury coach incorporates latest designs that mimics first class airline’s features. According to the Land Public Transport Commission (SPAD), this coach falls under the ‘Perdana’ Class category of express buses that offers great luxury and comfort to customers of mostly business travelers, foreign visitors, senior management and top executives. KTB is proud that NICE is the first in the country to be awarded this category.    

NICE Imperial is first in the country to offer a 3-zone seating configuration for improved privacy. Its cocoon seat is equipped with top brand real massage (Ogawa) and an electric slider, 4G onboard WiFi network provided by Yes and a selective private window view zone. For infotainment, a built-in 9 inch touch screen android powered tablet provides great selection of movies and songs. Internet surfing is also available at fingertips. An individual flexible cobra head reading light allows passenger to enjoy personal reading moment. As usual, every NICE coach provides full onboard services like food and beverages, pillows and blankets for comfort and convenience served by the trained hostess. These luxurious creature comforts are standard features to all NICE Imperial passengers that will make their trip feel more enjoyable, pleasant and productive throughout the journey that ends with a hot towel before arrival.

Tickets can be purchased 60 days ahead on-line including return trips, and/or with hotel packages. A loyal passenger with NICE Membership Card enjoys discounted fare and earns points for redemption of future free tickets. Although NICE Imperial is relatively new and luxurious, it fares are absolute value for money compared to its stable of features onboard as well as the experience at NICE Lounge prior to boarding.


Historically, NICE coaches have been operating the executive coaches since 1996. Tranversing the North-South highway with Singapore-KL and Penang-KL as its major routes, NICE has been a significant brand in facilitating the movement of tourists, business travelers and holiday makers between these two destinations with exemplary zero casualty safety records. Its coach captains are selected from the best within the best of drivers in KTB’s express fleet of 700 buses. Also, all NICE coaches are fully serviced and maintained by its original manufacturer since day one of service.

KTB is confident that its passengers especially NICE’s strong and loyal 25,000 members will be delighted with the arrival of the new NICE Imperial that is simply luxurious.

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